Kickstarter is a website where people can fund all things creative. Let's support people's sweet ideas so they can get funded.
tag: be who you are
guerrilla, digital, DM
ideas can happen anywhere, we get it. kickstarter's got your back.
kickstarter scouts facebook for people who are looking to start something awesome.
75 lucky people get a customized DM package meant to encourage that specific individuals dream.
natural means more flavor
Just because PopChips use fewer artificial ingredients doesn't mean they aren't as tasty as regular potato chips. In fact, the natural aspect makes them more tasty.
tag: naturally guilt free
a signature makes a first impression
Mont Blanc pens are kind of a big deal. What's an even bigger deal than the pen itself? The person who owns one.
when a customer purchases a Mont Blanc pen, they are given a unique id number. their signature is then projected on a times square screen until the next mont blanc pen is purchased.
customers now become members of the Signature Club, where they are amongst the elite people fortunate enough to own a Mont Blanc. their signatures are displayed on the company website.
cord pens are contrasted with Mont Blanc pens for people making high end deposits.
live a life worth watching
YouTube believes that every person lives an interesting life. They want to encourage users to think of their own lives as interesting enough to be a movie, then submit their story. The winner's story will be made into a full-length major motion picture featuring a-list actors.
tag: this is living
users are greeted with contest takeover on YouTube homepage
No story's too small for the big screen.
Lose the ability to walk around unnoticed.
invite friends to watch and comment while viewing the winners full length movie.
say it with Jell-o
What happened to the good old days where Bill Cosby danced around with wiggling blocks of jell-o? Jell-o is bringing the aspect of being the fun food back, and encouraging customers to express themselves with jell-o.
Jell-o fans can customize a jell-o mold that will be hand delivered to recipients front door
jell-o will tour the country and bring jell-o fights to the cities with the most followers. fans can challenge people to jell-o fights via twitter and facebook.
users can lay phone on their belly as the app reads the joke to test their jiggle score